The Porsche 968 coupe was the “entry level” Porsche for the 4 years of its production. When it was first introduced it was hyped as an “affordable” sports car with its new low base sticker price of $39,950 ($39,850 for 1992 only) for the 6 speed manual version. North American spec 968 coupes were offered with the full range of Porsche factory-based options as well as the exterior and interior color choices. Just 99 of the NA 968 coupes were outfitted with the rare M030 sport suspension package (see the page here for additional details on the M030 968s). NA 968 coupe oddities include sunroof delete (just 6 produced) and cassette-holder/console door delete (16 identified).
Of the 4,242 North American 968s produced, 2,234 of them were coupes representing 53% of the production run.
Production of the NA 968 coupe by model year is listed below:
|Model Year||Starting VIN||Ending VIN||Production Total|
Porsche reserved the first sixty VINs of each model year series for internal use
Production of the North American 968 coupe started in September of 1991 and ran through October of 1994. Unlike the cabriolets, there were actually 60 true 1995 North American 968 coupes produced between July and October of 1994 (see option code 718 explanation on this site). These 1995 cars marked the last of the series. The final North American 968 coupe produced, SS820319, was a black car with a black interior and was shipped to Canada.
It is no surprise to find that manual transmission 968 coupes represented 81% of the North American production, especially when you consider the performance impact of the tiptronic transmission along with the significant, addition cost. The base price of the 968 Tiptronic coupe was $43,100 ($43,000 even for 1992).
|Transmission Type||Production Total|
|6 Speed Manual||1811|
Sales Market Statistics
The bulk of the North American 968 production was targeted for the United States market. Just 5% of the NA production coupe run was slated for Canada and were outfitted with a Canadian package. That package included the kilo-speedometer, option code 288 headlight washers, option code 139/340 dual heated seats, and the C36 Canadian emissions package. Three of the NA 968 coupes were produced with German spec emissions. Keep in mind that just because a 968 was produced for North America it doesn’t necessarily mean that it was sold in North America. Cars could have remained in Germany or damaged in transit and never sold. That explains why the production data will not balance with the actual PCNA sales data.
|Emissions Type||Production Total|
|C02 – US Emissions||2110|
|C36 – Canadian Emissions||121|
|C00 – German Emissions||3|
Exterior Color Statistics
The North American 968 was offered in 33 factory exterior colors over the 4 year production run however 65% of the coupes and 61% of the cabriolets were produced in Black/Red/White reflecting the conservative times of the market. That said, a few of the more “unusual” exterior color 968s were produced including a few rare “color to sample” cars (see the page elsewhere on the site for more information on the color to sample 968s). The production statistical breakdown of the 968 coupes by exterior color offering and in order of popularity is provided below. In addition, a photo of a 968 in the corresponding color is included.